That (System Benefit Fund) was set up in the deregulated market. Every month you have the opportunity to check that box. There are about 10,000 customers who contribute to that fund, and we contribute to it in the summer.
Top 10 Quotes by Scott McCloud
Comic book readers are just as abandoned by the corporate system as the creators, despite the importance supposedly given their hard-earned dollars. The average comics shop can offer only a tiny fraction of an industrywide selection that is itself extremely limited in scope. And even when readers know exactly what they want, the search can be maddeningly futile.